Case Study Three
Overview
Tesima Corporation (Teshima International Corporation) is a Japanese manufacturer of stainless steel tubing for the medical and industrial markets. The company realized an opportunity to improve share, sales and margins through the attendance at related tradeshows. Working closely with the CEO at Tesima, Stacey Design first developed a fixed booth display for a Houston exhibition. Later a cost effective pop-up trade show display was designed for exhibiting at North American and European ‘expos’.
The display was lightweight and portable, easy to install and take down. The carrying weight of the portable display was approximately 42 pounds. If care was taken the display could be used an unlimited number of times, the colors stay true, and the structure is durable.
The client was also provided with a two-sided product sheet to distribute at trade shows. The design was part of the branding process.
Features
- the display consisted of a pop up frame, liner to avoid show through and seamless stretch “fabric mural graphic”
- the “fabric mural graphic” of fabric dye sublimation material was approximately 142 inches x 117 inches and stays firmly attached to frame
- three lights are included which attach to the frame and one carrying case
- heavy duty, yet lightweight expandable frame, sets up in minutes